Responsible for 10 market (KSA, Azerbaijani, Cyprus, Lebanon, Tunisia, Jordan, Palestine, Algeria, Kyrgyzystan and Iran) * Responsible for maximising the sales and profitability for all gender groups as a brand by ensuring brand's global strategy. ; * Lead and Drive the Apparel Merchandising process and overall sign off the delivery of the optimum assortments by division and for regions, to markets in order to drive sell-through and reach financial targets. ; * Ensure a strong and a smooth communication structure with markets. ; * Being a bridge between brand and markets to ensure brand's global strategies, vision, collection stories and concepts are implemented by countires and so supporting commercial success. ; * Being responsible for the assortments and budget planning for each country, decision of selling prices and in-season merchandising activities. ; * Leading allocation strategies including initial & replenishment allocations. ; * Detailed analysis of past performance to highlight opportunities for future plans and strategies. ; * Develop and set regional KPIs and objectives, ; * Working closed with VM in the capacity calculation of stores and ensure that the clustering and merchandising is done accordingly. ; * Working with Marketing department to give a guidance to markets for concepts and collection stories. ; * Monthly making presentations to Business Unit Directors about markets' updates. ; * Making event management and promotion decisions. ; * Overview the forecasts and current strategies ; * Country-based product-mix organization, ; * Weekly and monthly sales analyses, best/worse seller analyses, ; * Visiting the stores monthly, ;

* This role includes both Merchandising Management and Buying Management, ; * The primary responsibilities are Budget Planning, Range Building, Planning & Inventory Control, Product Management. ; * Managing the team of buying & merchandising & planning & design all together. ; * Working with related departments for seasonal budgets, allocation plans. ; * Leading the processes for in-store merchandising strategies, ; * Working with internal business partners such as Store Operations, Marketing, Visual, Supply Chain, ; * Increase the sales and profit of the markets by increasing the volume of products that are sold within the category, and improving the speed of inventory turnover, ; * In the broadest terms, responsible for every aspect of the in-store retailing of a group of categories until those products are taken out the doors by a purchasing customer. ; * Giving direction to team for expanding successful product lines, and implement successful exit strategies for unsuccessful unpopular merchandise. ; * Manage the financial sales, gross margin and inventory plans. ; * Ensuring KPI's and costs are in line with budget and supply chain plans ; * Construct an assortment architecture plan (depth, breadth and profitability of the assortment) that delivers upon financial goals. ; * Manage and plan merchandise inventory in stores and markdowns to drive sales, inventory, turnover and profit objectives. ; * Analyze weekly in-season selling to take actions ;

Responsible for Russia, Poland, Ukraine, Belarus, Kazakhstan * My mainly role was increasing the sales and profit by arranging product assortment, ranging, sale & promotion activities. While achieving those commercial goals, it was highly important to establish a global cross-channel merchandising strategy, collection and brand strategies with markets. ; * I was managing 5 markets which are Russia, Poland, Ukraine, Belarus and Kazakhstan. ; * Partner with internal business partners (Buying Management, Store Operations, Market Research, Visual, Design Teams) ; * Manage the financial sales, gross margin and inventory plans on a seasonal basis, ; * Ensuring KPI's and costs are in line with budget and supply chain plans, ; * Construct an assortment architecture plan (depth, breadth and profitability of the assortment) that delivers upon financial goals, and maintain the plan in the planning system, ; * Manage and plan merchandise inventory in stores and markdowns to drive sales, inventory, turnover and profit objectives, ; * Participate on special projects that enhance the merchandising and planning processes and/or lead to opportunities for increased profitability, ; * Complete detailed analysis of past performance to highlight opportunities for future plans and strategies, ; * Overview the forecasts and current strategies while maintaining high level of forecast accuracy, ; * Identify style level opportunities to increases sales or liquidate poor performers profitably, ; * Manage style level recall strategies to meet targeted terminal inventory levels while maintaining overall profitability of the product group, ; * Customer demand forecasting in terms of the market conditions in related countries, ; * Country-based product-mix organization, * Proposing and agreeing OTB, ; * Every week was making trading meeting with my team to analyse sale performance, best/worst sellers and taking is season actions. ; * Visiting the stores monthly, ;

* To be in touch with market trends, fashion updates as well as popular preferences, ; * Pre-season range structure planning, ; * Leading allocation, replenishment and stock in store strategies. ; * Trading for in-season management of inventory, ; * Recapping current and past performance, ; * Analysis of sales, stock and collection needs. ; * Close work with Design Dept. for decision of styling and collection approach. ; * Developing ideal seasonal assortment tools and create the strong balance of classics, NOS (never out of stock) and Fashion ; * Competitor analysis * Leads season Buy Review/Sign off Meetings, ; * Manages the development and finalization of all Seasonal Buy tools including Range Plans, Visual Guidelines and Product Line Lists, ; * Monitors/Analyzes weekly in-season selling to take strong Action plans to find opportunities to grow the business, ; * Making regular store visits for trend and price analyses ;

* Have the overall responsibility for the relation with the suppliers, ; * Performing operational tasks related to issue and follow-up of purchase orders, ; * Working in close collaboration with other teams to implement signed contracts and global agreements, ; * Monitoring compliance on procurement related activities , ; * Check costs, quality and levels of services, ; * Compare and evaluate the quality and suitability of supplies, materials and equipment, ; * Coordinate the activities required to meet quality standards, ; * Promote quality achievement and performance improvement throughout the organization, ; * Interview and correspond with vendors; keep informed of new products and market conditions and trends, ; * Ensure compliance with national and international standards and legislation, ; * Support of negotiating and partly negotiate supplier quotations and contracts on behalf of the company procedure to obtain favorable prices, terms and conditions of payment and service levels, ; * Travelling to abroad fairs to be aware of novelty in the market, to be in touch with trends & fashion updates, TECHNICAL AND PERSONAL DEVELOPMENT TRAININGS & ACTIVITIES * LEADERSHİP AND COACHİNG - DALE CARNEGIE TURKEY 2017 Course info: Today's successful leaders are willing to adapt and improve team performance by sharpening their own leadership team development skills. This management training program empowered me to practice the skills i need to stop pushing and start pulling. By taking this corporate leadership program I've became an engaging manager that creates confident, inspired, empowered, and enthusiastic teams!

Retail Management

Textile Engineering, Bachelors Degree